Seoul
Apr 2026
K-CulturePalacesFoodShopping

South Korea

Seoul

The complete 2026 travel guide

K-pop, 600-year-old palaces, 24-hour cafés, the world's fastest internet, and barbecue tables that make every dinner a performance.

Free · No credit card · 2 minutes

16 top sights7-day itineraryBudget in KRW18 questions answered

The short answer

Is Seoul worth visiting?

Yes — worth it for K-Culture, Palaces, Food. Plan 4–6 days, ideally in Apr–Jun · Sep–Nov. K-pop, 600-year-old palaces, 24-hour cafés, the world's fastest internet, and barbecue tables that make every dinner a performance.

Go if you want

  • 5 UNESCO-listed royal palaces in central Seoul
  • K-ETA required for many visa-free nationalities (₩10,000 online, 3-min application)
  • Night markets + convenience-store food culture — Seoul never closes
  • Halal + vegan options growing rapidly in Itaewon + Myeongdong
  • BTS HYBE headquarters + K-pop company tours for fans

Think twice if

  • You can only travel in Aug and hate crowds — that is peak season.
  • Summer heat (July-August) can exceed 35°C with humidity — hydrate + shade.

Seoul in brief

Seoul is the most future-forward city on Earth that still has 600-year-old royal palaces in its centre. 9.7 million people, 302 subway stations, 24-hour convenience stores on every block, 10 Gbps residential internet. And yet Gyeongbokgung Palace opens at 09:00 with guards in Joseon-era costume right next to the Gangnam skyline. First-timers do 4-5 days here; add 1-2 for a DMZ tour + Busan high-speed-rail day trip.

Tourist Seoul divides into a handful of districts. Gwanghwamun + Insadong + Bukchon is the traditional north-central heart — 5 palaces, hanok villages, tea houses. Myeongdong is the shopping + street-food core (close to Seoul Station + many hotels). Hongdae + Itaewon are nightlife (Hongdae for K-indie + youth culture; Itaewon for internationals). Gangnam south of the river is upscale shopping + Korean beauty clinics + Lotte World Tower. Dongdaemun is the 24-hour fashion wholesale market + DDP modernist landmark.

Seoul runs on T-money — a ₩3,000 transit card from any convenience store (CU, GS25, 7-Eleven, Ministop) that works on all 9 subway lines, buses, Lotte World, and even taxis. Base subway fare ₩1,400. Taxis are plentiful + honest; KakaoTaxi app (Korea's Uber) works without registration via credit card. Mid-range daily: ₩180,000-250,000 (~USD 135-190) including a 3-star hotel + three meals + subway + 1-2 paid attractions. Budget: ₩80,000-120,000/day with guesthouses + street food.

  • Subway stations302
  • Peak summer30°C + humidity
  • CurrencyKRW
  • LanguagesKorean · English (limited outside tourist areas)
  • TimezoneAsia/Seoul
  • RegionSeoul Capital Area, South Korea

Before you go

8 things locals want you to know

The details that change a trip — read these before you book.

  1. 01

    Rent hanbok (traditional Korean dress) near Gyeongbokgung for ₩15,000-30,000 — you get FREE palace entry + amazing photos + everyone smiles at you.

  2. 02

    Royal Palace Pass ₩10,000 covers all 5 palaces + Jongmyo Shrine for 3 months — best single-ticket value in Seoul if you want to visit 2+ palaces.

  3. 03

    Secret Garden at Changdeokgung must be booked ONLINE 1 week ahead at cdg.go.kr — limited timed tickets, English available.

  4. 04

    Korean convenience stores (CU, GS25, 7-Eleven, Ministop) sell kimbap, tteokbokki, fried chicken, makgeolli, and heat-in-store meals for ₩3,000-6,000 — genuinely good quality.

  5. 05

    Dongdaemun market after midnight is the real wholesale scene — most tourists miss it. Quieter + weirder than Myeongdong street food.

  6. 06

    N Seoul Tower combo tickets online save 30% vs walk-up. Cable car queue is brutal at sunset; take bus + walk up Namsan Park.

  7. 07

    Korean skincare (Olive Young, Innisfree flagship Myeongdong) is 30-50% cheaper than Western retail. VAT refund on purchases over ₩30,000 per store at airport.

  8. 08

    Gwangjang Market food street lunch (11:00-14:00) is quieter + better priced than evening tourist surge.

When to go

When is the best time to visit Seoul?

April-June (cherry blossoms early April, mild 15-22°C) and September-November (crisp, autumn foliage peak late October). Avoid December-February (freezing, -10 to 0°C) and July-August (humid 30°C + monsoon).

Your year at a glanceBright bands = best months
JFMAMJJASOND

Spring

Best
Apr – Jun

Cherry blossoms, mild, ideal

Average low–high: 10–20°CMonthly rainfall: 70 mmCrowds: Very high early April (sakura)

Summer

Jul – Aug

Hot + humid + monsoon rain

Average low–high: 22–30°CMonthly rainfall: 350 mmCrowds: Medium

Autumn

Best
Sep – Nov

Ideal — dry, sunny, autumn leaves peak late Oct

Average low–high: 10–20°CMonthly rainfall: 60 mmCrowds: High

Winter

Dec – Mar

Cold + dry, occasional snow, ski season outside city

Average low–high: −4 to 4°CMonthly rainfall: 30 mmCrowds: Low (except Lunar New Year)

Month by month

Bar color follows the average high (cool blue → hot coral); faded bars fall outside the best months. The shaded base is the average low. Teal bars below show monthly rainfall.

Avg highBestbest monthsPeakpeak crowdsOffoff-seasonRain (mm)

Swipe for Jul–Dec →

Warmest Aug · 30°CColdest Jan · −5°CWettest Jul · 400 mmDriest Jan · 25 mm
Month-by-month notes
  • Jan 2/−5° · 25 mmOff — Coldest. Lunar New Year late Jan-Feb.
  • Feb 4/−3° · 30 mmOff — Still cold. Korean families travel.
  • Mar 11/1° · 45 mmOff — Warming up.
  • Apr 18/8° · 75 mmBest — Cherry blossoms — peak early April.
  • May 23/13° · 100 mmBest — Ideal.
  • Jun 27/18° · 135 mmBest — Warming; monsoon approaches.
  • Jul 29/22° · 400 mmOff — Monsoon peak. Heavy daily rain.
  • Aug 30/23° · 300 mmPeak — Hottest + humid.
  • Sep 26/17° · 170 mmBest — Autumn starts. Chuseok (Korean Thanksgiving) mid-Sep.
  • Oct 20/10° · 50 mmBest — Perfect month. Autumn leaves peak late Oct.
  • Nov 12/2° · 50 mmBest — Cool + dry.
  • Dec 5/−3° · 25 mmOff — First snow possible. Christmas illuminations.

How long

How many days do you need in Seoul?

4–6 days is the sweet spot. Four days for essentials: one day palaces + Bukchon, one day Myeongdong + N Seoul Tower, one day Hongdae/Gangnam, one day DMZ tour. Five-six days adds Gwangjang Market, Lotte Tower, and a day trip to Busan or Suwon.

  1. Day 1

    Arrive, Myeongdong + N Seoul Tower sunset

    From the week plan

    Essential
  2. Day 2

    Gyeongbokgung + Bukchon + Gwangjang Market

    From the week plan

    Essential
  3. Day 3

    Changdeokgung + Secret Garden + Insadong

    From the week plan

    Essential
  4. Day 4

    DMZ tour full day

    From the week plan

    Essential
  5. Day 5

    Gangnam + COEX + Lotte World (kids) or HYBE tour

    From the week plan

    Worth it
  6. Day 6

    Hongdae + Itaewon + Dongdaemun night shopping

    From the week plan

    Worth it
  7. Day 7

    Bukhansan hike + last Korean BBQ + departure

    From the week plan

    If you have time
See the full day-by-day plans

Budget

Is Seoul expensive?

Not especially — Seoul is one of the more affordable cities we cover. Mid-range travelers spend about ₩230,000/day per person — pricier than 6 of the other 21 cities we cover. That's roughly ₩920,000–₩1,380,000 for 4–6 days. Backpackers get by on ₩90,000/day; luxury starts around ₩1,000,000/day.

  • Backpacker

    ₩90,000

    per person · per day

    Guesthouse + convenience store + street food + subway + free palaces.

    Stay
    ₩45,000
    Food
    ₩25,000
    Transport
    ₩10,000
    Activities
    ₩10,000
  • Mid-range

    Most common

    ₩230,000

    per person · per day

    3-star hotel in Myeongdong/Hongdae + 2 restaurant meals + BBQ + subway + 1-2 attractions.

    Stay
    ₩130,000
    Food
    ₩60,000
    Transport
    ₩15,000
    Activities
    ₩25,000
  • Luxury

    ₩1,000,000

    per person · per day

    The Shilla / Four Seasons / Signiel + Jungsik or Mingles tasting + private guide.

    Stay
    ₩650,000
    Food
    ₩250,000
    Transport
    ₩50,000
    Activities
    ₩50,000

Your trip, roughly

≈ ₩920,000–₩1,380,000 for 4–6 days

mid-range · per person · before flights

Backpacker total
₩540,000for 6 days
Mid-range total
₩1,380,000for 6 days
Luxury total
₩6,000,000for 6 days
Hotels with "Tourist Hotel" designation qualify for VAT tax refund on accommodation

What things should cost7

Biggest markups first — what locals pay vs. the first price tourists get quoted.

  • Street food tteokbokki

    2.5× markup
    Fair ₩6,000Tourist ₩15,000
  • Hanbok 4-hour rental

    2.5× markup
    Fair ₩20,000Tourist ₩50,000
  • Korean skincare premium set

    2.4× markup

    Direct at Olive Young or Innisfree. · Tourist price: Aggressive Myeongdong street vendors.

    Fair ₩50,000Tourist ₩120,000
  • Korean BBQ samgyeopsal per person

    2.3× markup

    Tourist price: Myeongdong tourist restaurant.

    Fair ₩35,000Tourist ₩80,000
  • Taxi ICN to Myeongdong

    1.8× markup

    Tourist price: Unofficial airport driver.

    Fair ₩85,000Tourist ₩150,000
  • N Seoul Tower ticket

    1.6× markup

    Tourist price: Combined packages.

    Fair ₩18,400Tourist ₩30,000
  • Subway base fare

    Fair ₩1,400Fixed price

Book first

Book these before you fly

3 things in Seoul sell out or need a timed slot. Work backwards from your dates: Hotels first (3 months out). The timeline below runs from 3 months out down to on arrival: 1 sight to book, your hotel and a transit pass.

  1. 3 months outStart here

  2. 1–2 weeks out

  3. On arrival

    • Royal Palace Pass ₩10,000 covers all 5 palaces + Jongmyo Shrine for 3 months — best single-ticket value in Seoul if you want to visit 2+ palaces.

Tripdox puts these on your itinerary with the booking window as a reminder. Plan this trip

Neighborhoods

Where to stay in Seoul

Myeongdong for a first visit — shopping, food central, subway, Seoul Tower close. 6 areas compared below, from ₩130,000 to ₩220,000 a night. Hongdae / Mapo is the best value at about ₩130,000 a night. Book hotels 3 months out for the busiest dates.

  • Myeongdong
    Asacyan · CC BY-SA 4.0
    First-timer pick

    Myeongdong

    Shopping + food central, subway, Seoul Tower close

    Best for: First-timers, shopping, sightseeing base

    from ₩160,000 / night

  • Insadong / Jongno

    Palaces + traditional culture + tea houses

    Best for: Cultural travellers, quieter evenings

    from ₩140,000 / night

  • Hongdae / Mapo

    Youth culture + nightlife + cafés

    Best for: Under-35s, nightlife focus

    from ₩130,000 / night

  • Gangnam

    Upscale + K-pop + shopping + business

    Best for: Luxury, K-pop fans, business

    from ₩220,000 / night

  • Itaewon

    International dining + bars

    Best for: Foodies + English-speakers

    from ₩170,000 / night

  • Dongdaemun

    24-hour fashion wholesale district

    Best for: Night-owls + shoppers

    from ₩150,000 / night

Booking tips
  • Book 2-3 months ahead for cherry blossom (early April) + autumn (October)
  • Chuseok (Korean Thanksgiving, mid-September) + Lunar New Year (Jan-Feb) local travel spike
  • Monsoon (July-August) = cheapest — 30-40% off
  • Airbnb heavily restricted in Seoul — licensed "hanok stays" in Bukchon are the authentic option
  • Hotels with "Tourist Hotel" designation qualify for VAT tax refund on accommodation

Things to do

What to see in Seoul — and what to skip

6 must-sees, 10 more if you have time, and 7 things to skip. Start with Gyeongbokgung Palace and Changdeokgung Palace + Secret Garden. Most must-sees sit within a 15-minute walk of another stop — the 3 walkable groups below pair them into half-days. First thing to skip: Aug if you dislike crowds.

Where everything is

Relative positions, not to scale. Numbered points are the must-sees.

Do these together

Places within a 15-minute walk of each other, grouped into half-days.

Do6

The must-sees.

Gyeongbokgung Palace

Main Joseon dynasty palace (1395) + largest of the 5. Changing of the Royal Guard ceremony twice daily. 60% destroyed in Japanese occupation, restored 1990s-present.

Entry: ₩3,000Time needed: 2.5 hOpening hours: Wed-Mon 09:00 – 17:00 (Nov-Feb); 09:00 – 18:00 (Mar-May + Sep-Oct); 09:00 – 18:30 (Jun-Aug). Closed Tuesdays.Location: 161 Sajik-ro, Jongno

Adult. FREE if wearing hanbok (traditional Korean dress) — rentals ₩15,000-30,000 near gate.

Best: Opening 09:00 before tour groups + Changing of the Guard at 10:00 + 14:00.
Tips (3)
  • Royal Palace Pass ₩10,000 covers all 5 palaces + Jongmyo Shrine for 3 months — best value.
  • Rent hanbok nearby for free palace entry + classic photos.
  • Changing of the Guard ceremony 10:00 + 14:00 (20 min).

Changdeokgung Palace + Secret Garden

1405 UNESCO-listed palace preferred by many kings over Gyeongbokgung. The Secret Garden (Huwon) — 78-acre private royal garden — separate timed tour only (advance booking, limited tickets).

Entry: ₩3,000Time needed: 3 hOpening hours: Tue-Sun 09:00 – 18:00 (summer); 17:30 winter. Closed Mondays.Location: 99 Yulgok-ro, Jongno

Palace adult; Secret Garden tour ₩5,000 extra (separate booking, 10:30 + 14:00 + 15:30 slots).

Best: Book Secret Garden tour 1 week ahead at cdg.go.kr.

N Seoul Tower (Namsan Tower)

Must see

236 m tower on Namsan peak — 360° views + love lock fence + revolving restaurant. Take the Namsan cable car up or the free shuttle bus + climb the stairs through Namsan Park.

Entry: ₩18,400Time needed: 2 hOpening hours: Sun-Fri 10:00 – 23:00; Sat 10:00 – 00:00.Location: Namsan, Jung-gu

Observatory adult; cable car ₩14,000 round-trip separate.

Best: Sunset — 18:00-19:00 depending on season.
Tips (2)
  • Book combo ticket online — 20-30% off walk-up price.
  • Cable car queue gets brutal sunset weekends; consider bus + walk.
Gwangjang Market
Bgag · CC0
Must see

Gwangjang Market

1905 traditional market — Seoul's oldest. Street-food row of Bindaetteok (mung bean pancake), yukhoe (Korean beef tartare), sundae, tteokbokki, mayak gimbap. Featured in Netflix's Street Food.

Entry: FreeTime needed: 2 hOpening hours: Daily 09:00 – 23:00 (street food); shops 09:00 – 19:00.Location: 88 Changgyeonggung-ro, Jongno
Best: Lunch + dinner for maximum activity.
Tips (2)
  • Most vendors cash-only — bring ₩30,000-50,000.
  • Sujebi + makgeolli (milky rice wine) pair popular with locals.

Myeongdong

Tourist-central shopping + beauty district — Korean skincare flagship stores, street food (egg bread, tornado potato, hotteok), N Seoul Tower accessible from here. Stays open until 22:00.

Entry: FreeTime needed: 3 hOpening hours: Shops 10:00 – 22:00; food 11:00 – 23:00.Location: Myeongdong, Jung-gu
Tips (2)
  • Korean beauty + skincare prices 30-60% below Western retail — tax-free shopping for tourists over ₩30,000/receipt.
  • Street food peak 17:00-22:00.

DMZ (Demilitarized Zone) Tour

50-km border between North + South Korea — guided bus tour from Seoul includes Dora Observatory, Third Infiltration Tunnel, Imjingak Park, Freedom Bridge. Half-day or full-day options.

Entry: ₩70,000Time needed: 8 hOpening hours: Tours depart 07:30-08:30 from central Seoul; returns 14:00-18:00.Location: Paju border, 55 km N of Seoul

Half-day tour; full-day including JSA (Joint Security Area) ₩180,000 when JSA tours resume.

Tips (2)
  • JSA (Joint Security Area) tour currently suspended (since 2023) due to North-South tensions; check availability.
  • Passport required on tour — leave passport copy at hotel + bring original.

If you have time10

Worth it once the must-sees are done. Tap a row for the detail.

  • Bukchon Hanok Village

    Bukchon Hanok Village

    Palaces
    Entry: FreeTime needed: 2 hLocation: Jongno-gu
    More

    Hillside cluster of 900 traditional Korean hanok houses between Gyeongbokgung + Changdeokgung. Photogenic cobbled streets + teahouses + craft workshops. Still a working residential neighborhood — respect the locals.

    Opening hours: Village always open — residents ask quiet after 17:00.
    Best: Weekday 08:00-10:00 for empty streets.
    • Signs in Korean + English ask tourists to be quiet — residents fined tourism groups for noise.
    • Best photo spot: 11th alley (Bukchon-ro 11-gil) looking down toward N Seoul Tower.
  • Jogyesa Temple

    Jogyesa Temple

    Palaces
    Entry: FreeTime needed: 45 minLocation: 55 Ujeongguk-ro, Jongno
    More

    Main temple of Korean Jogye Buddhist Order in central Seoul — 500-year-old pine tree, dharma hall, cherry blossom during Buddha's Birthday (May — thousands of lanterns).

    Opening hours: Daily 04:00 – 21:00.
    • Buddha's Birthday lantern festival (varies, typically early May) is spectacular.
  • Lotte World Tower Seoul Sky

    Views + modern Seoul
    Entry: ₩29,000Time needed: 2 hLocation: 300 Olympic-ro, Songpa
    More

    555 m (5th-tallest building in the world) — observation decks on floors 117-123 including a glass-floor "Sky Deck" at 478 m. Opened 2017.

    Opening hours: Daily 10:30 – 22:00.

    Seoul Sky observatory adult.

  • Dongdaemun Design Plaza (DDP)

    Dongdaemun Design Plaza (DDP)

    Views + modern Seoul
    Entry: FreeTime needed: 2 hLocation: 281 Eulji-ro, Jung-gu
    More

    Silvery flowing-form Zaha Hadid building (2014) in the 24-hour fashion wholesale district — design exhibitions, LED rose garden (evenings), K-pop events + Seoul Fashion Week venue.

    Opening hours: Daily 10:00 – 19:00; plaza 24h.

    Free to wander; exhibitions ₩5,000-15,000.

  • Namdaemun Market

    Markets + street food
    Entry: FreeTime needed: 2 hLocation: Namdaemun-ro, Jung-gu
    More

    Korea's largest traditional market (600 years old) — 10,000 shops selling clothes, food, electronics, ginseng, hanbok. Cheaper than Dongdaemun. Classic Korean mandu at Kanemoto Kalguksu.

    Opening hours: Mostly 24h for night market; shops 08:00 – 21:00.
  • Dongdaemun 24-hour Fashion Market

    Markets + street food
    Entry: FreeTime needed: 3 hLocation: Dongdaemun, Jung-gu
    More

    10 shopping malls around DDP — Doota, Migliore, Hello apM — opening 22:00 + running until 05:00 for wholesale buyers. Seoul never sleeps here.

    Opening hours: Wholesale 22:00 – 05:00; retail malls 10:00 – 22:00.
    Best: Midnight to 02:00 for peak wholesale scene.
  • Hongdae

    Hongdae

    Districts + nightlife
    Entry: FreeTime needed: 4 hLocation: Mapo-gu
    More

    Youth + indie culture around Hongik University — K-indie clubs, street buskers, vintage shops, board-game cafes, PC bangs (gaming cafes). Peak alive 22:00-04:00 weekends.

    Opening hours: Street life peaks 18:00 – 04:00.
  • Itaewon

    Itaewon

    Districts + nightlife
    Entry: FreeTime needed: 3 hLocation: Yongsan-gu
    More

    International district — most non-Korean food in Seoul, global bar scene, halal restaurants, LGBTQ+ friendly zones, proximity to US military Yongsan base (now mostly closed).

    Opening hours: 18:00 – 02:00 for bars; restaurants 11:00 – 24:00.
    • Itaewon saw a tragic crowd crush in 2022 — area is safe now + heavily policed but expect large Halloween crowds.
  • Gangnam

    Gangnam

    Districts + nightlife
    Entry: FreeTime needed: 4 hLocation: Gangnam-gu
    More

    Upscale south-of-river district — K-pop entertainment agencies (HYBE, SM, JYP headquarters), Korean plastic surgery clinics, COEX Mall (largest underground mall), Bongeunsa Temple opposite COEX.

    Opening hours: Shopping 10:00 – 22:00.
    • K-pop fans: Starfield COEX Library, HYBE INSIGHT museum (by SM), fan-meeting cafes around Apgujeong Rodeo Street.
  • Bukhansan National Park

    Bukhansan National Park

    Day trip essentials
    Entry: FreeTime needed: 6 hLocation: North Seoul
    More

    836 m mountain on Seoul's northern edge — Baegundae summit hike (4-5 hours round trip) rewards with panoramic city + granite ridge views. Subway access.

    Opening hours: Trails 04:00 – 18:00 (winter earlier close).
    Best: Oct for autumn colors; Apr for cherry blossoms.
  • PalacesFive Joseon dynasty palaces — visit 2-3 of the big ones.
  • Views + modern SeoulSkyline observation + modern architecture.
  • Markets + street foodTraditional markets + 24-hour trading.
  • Districts + nightlifeMyeongdong, Hongdae, Itaewon, Gangnam.
  • Day trip essentialsDMZ + Busan + mountain hikes.

Skip7

Not worth your time or money.

  • Aug if you dislike crowds

    Peak season: highest prices and longest queues

  • Paying ₩15,000 for Street food tteokbokki

    tourist spots. Locals pay about ₩6,000.

  • Buying North Korean imitation currency/passport at markets (illegal)

  • Taking photos of DMZ soldiers without permission

  • Drinking on Namsan summit (banned)

  • Aggressive Myeongdong skincare vendors (30-60% markup)

  • Late-night Hongdae bars pushing unlicensed alcohol (drink-spike risk)

Hidden gems in Seoul5

Off the beaten path — places most visitors never find.

  • Ihwa Mural Village

    Hillside neighborhood in Jongno painted with murals by Korean artists — quiet, residential, 180° Seoul views. Go early morning.

    How to find it: Hyehwa subway station, 15-min walk east.
  • Seoul Forest

    New (2005) 116-hectare park in northeast Seoul — deer park, cherry blossoms, running trails, less touristy than Namsan.

    How to find it: Seoul Forest subway station.
  • Ssamziegil

    Spiral-shaped craft mall in Insadong — 70+ shops over 4 floors, local artisan + student work. Cheaper + more authentic than department stores.

    How to find it: Insadong, Anguk station.
  • Noryangjin Fish Market

    24-hour fish wholesale market — pick live seafood downstairs + take to an upstairs restaurant to cook. Cheaper than Jagalchi Busan + cult experience.

    How to find it: Noryangjin subway station.
  • Hiking Inwangsan

    Granite mountain in western Seoul — 338 m peak, old Seoul fortress wall, shaman rituals at Guksadang. Locals-only vibe.

    How to find it: Dongnimmun subway station.

Plan your days

Seoul itinerary: 1, 2 and 7 days

Copy a plan or let Tripdox build one around your dates.

One day in Seoul

Seoul in one day

Palace + Hanok + food + view

9 stops08:30–23:00
  1. 08:30

    Korean breakfast — Myeongdong Kyoja for kalguksu or seolleongtang

  2. 09:30

    Gyeongbokgung Palace opening + Changing of the Guard 10:00

  3. 12:00

    Bukchon Hanok Village walk

  4. 13:30

    Lunch at Gwangjang Market street food

  5. 15:30

    Insadong tea shops + cultural street

  6. 17:00

    Myeongdong shopping + beauty stores + street food

  7. 19:00

    N Seoul Tower sunset (cable car or bus up)

  8. 21:00

    Korean BBQ dinner in Itaewon or Hongdae

  9. 23:00

    Hongdae nightlife or Dongdaemun 24h shopping

Two days in Seoul

Day 1

Central palaces + markets

Traditional Seoul

7 stops09:00–21:00
  1. 09:00

    Gyeongbokgung Palace + Changing of the Guard

  2. 11:00

    Bukchon Hanok Village

  3. 13:00

    Gwangjang Market lunch

  4. 15:00

    Insadong + Jogyesa Temple

  5. 17:00

    Myeongdong shopping + street food

  6. 19:00

    N Seoul Tower sunset

  7. 21:00

    Korean BBQ dinner

Day 2

Modern + nightlife

Hongdae + DDP + Gangnam

6 stops10:00–23:00
  1. 10:00

    Changdeokgung + Secret Garden tour

  2. 13:00

    Lotte World Tower Seoul Sky

  3. 15:00

    COEX Starfield Library + Bongeunsa Temple

  4. 18:00

    Gangnam dinner

  5. 20:00

    Hongdae nightlife + buskers

  6. 23:00

    Dongdaemun 24-hour market

One week at a glance

A theme for each day — reorder it around your flights.

  1. Day 1

    Arrive, Myeongdong + N Seoul Tower sunset

  2. Day 2

    Gyeongbokgung + Bukchon + Gwangjang Market

  3. Day 3

    Changdeokgung + Secret Garden + Insadong

  4. Day 4

    DMZ tour full day

  5. Day 5

    Gangnam + COEX + Lotte World (kids) or HYBE tour

  6. Day 6

    Hongdae + Itaewon + Dongdaemun night shopping

  7. Day 7

    Bukhansan hike + last Korean BBQ + departure

A perfect day

Hour-by-hour in Seoul

9 stops from 07:30 to 02:00. Follow it end to end, or borrow the parts you like.

Morning
  1. Korean breakfast

    Seolleongtang (ox-bone soup, ₩13,000) or kimbap roll at a convenience store (₩4,000). 7-Eleven quality is better than tourist expectation.

    ₩10,000
  2. Palace opening

    Gyeongbokgung or Changdeokgung — empty galleries + Changing of the Guard.

Afternoon
  1. Street food lunch

    Gwangjang Market bindaetteok + tteokbokki, or Myeongdong hotteok. ₩10,000-15,000.

    ₩12,000
  2. Neighbourhood wander

    Bukchon, Insadong, or Gangnam. Korean tea house for 30-min break.

  3. Coffee culture

    Korea has more cafés per capita than anywhere. Café Bene, Twosome Place, artisan cafés everywhere. ₩5,000-8,000 latte.

    ₩6,000
Evening
  1. Sunset observation

    N Seoul Tower (₩18,400) or free Namsan Park hike.

  2. Korean BBQ dinner

    Samgyeopsal + banchan + soju + beer. ₩40,000-60,000 per person.

    ₩50,000
Night
  1. Night market or nightlife

    Dongdaemun 24-hour fashion market or Hongdae clubs + PC bangs.

  2. Chimaek + late-night snack

    Korean fried chicken + beer at a 24h joint. Or convenience store cup ramyun ₩1,500.

    ₩15,000

Estimated spend for the day₩93,000

Based on the 5 of 9 stops that list a cost.

Food & drink

What to eat in Seoul

9 dishes to try and 8 places to eat in Seoul, from about ₩8,000 to ₩250,000 a head.

Must-try dishes9

  • Korean BBQ (Samgyeopsal)

    ₩40,000

    Grill pork belly at your table + wrap in lettuce leaves with garlic, kimchi, and ssamjang sauce. 30,000-50,000 per person including drinks.

  • Bibimbap

    Bibimbap

    ₩12,000

    Mixed rice bowl with vegetables, beef, egg, gochujang (chili paste). Jeonju-style stone bowl is traditional.

  • Kimchi jjigae

    Kimchi jjigae

    ₩11,000

    Stewed kimchi soup with pork + tofu + rice. Ultimate comfort food.

  • Tteokbokki

    Tteokbokki

    ₩6,000

    Spicy rice cakes in gochujang sauce. Street food staple ₩4,000-8,000 per serving.

  • Korean fried chicken (chimaek)

    Korean fried chicken (chimaek)

    ₩25,000

    Twice-fried crispy chicken + beer pairing ("chimaek" = chicken+maekju beer). Kyochon, BBQ Chicken, BHC are national chains.

    Per person with beer.

  • Bingsu

    Bingsu

    ₩12,000

    Shaved milk ice topped with red beans, fruit, condensed milk, ice cream. Summer essential.

  • Japchae

    Japchae

    ₩13,000

    Sweet potato glass noodles + vegetables + beef stir-fried with soy + sesame oil.

  • Jajangmyeon

    Jajangmyeon

    ₩8,000

    Chinese-Korean noodles in black bean sauce with pork + onions.

  • Soju + makgeolli

    Soju + makgeolli

    ₩2,000

    Soju (distilled rice spirit, 17-20% ABV, ₩2,000/bottle at convenience store). Makgeolli (cloudy rice wine, 6% ABV).

    Bottle of soju; bar markup 3-5x.

Where to eat8

Our shortlist, cheap to splurge.

  1. Gwangjang Market street food

    Open-air stalls · Jongno

    Signature: Bindaetteok + yukhoe + mayak gimbap + makgeolli

    ~₩15,000 pp
  2. Kyochon Chicken

    Korean fried chicken · Multiple

    Signature: Honey + soy garlic + spicy red — chicken + beer combo

    ~₩25,000 pp
  3. Mapo Mandu

    Kimchi dumplings · Mapo-gu

    Signature: Mandu set + kalguksu noodle

    ~₩8,000 pp
  4. Myeongdong Kyoja

    Kalguksu noodle soup · Myeongdong

    Signature: Kalguksu — handcut knife noodles in chicken broth; mandu on side

    ~₩12,000 pp
  5. Yeongdong Seolleongtang

    Ox-bone soup · Myeongdong

    Signature: Seolleongtang — milky ox bone broth with rice

    ~₩13,000 pp
  6. Maple Tree House

    Korean BBQ (galbi) · Itaewon (+ multiple)

    Signature: Wagyu galbi BBQ; popular with expats

    ~₩75,000 pp
  7. Jungsik

    Modern Korean tasting · Gangnam

    Signature: 2-Michelin-star; Korean kaiseki tasting; book 2+ months ahead.

    ~₩250,000 pp
  8. Mingles

    Contemporary Korean · Gangnam

    Signature: 3-Michelin-star; Chef Mingoo Kang.

    ~₩220,000 pp
Dietary notes
Vegetarian difficult at traditional restaurants — dashi (anchovy broth), fish sauce, meat are in most sauces. Dedicated vegan spots in Itaewon + Hongdae (Plant, Hangari Oksu). Halal: growing in Itaewon — Eid Halal, Yemen Al-Hayat, Murree Kebab reliable. Gluten-free harder; most Korean food is rice-based but soy sauce contains wheat. Chuck-based Korean BBQ naturally gluten-free-adjacent. K-food has natural fermentation (kimchi, doenjang) — hard no for strict food-allergy travelers.
Tipping
DO NOT TIP. Korea has no tipping culture — at restaurants, taxis, hotels, salons. Attempting to tip can cause confusion or refusal. Service included.

Getting around

How to get around Seoul

Seoul has one of the world's best subway systems — 9 lines, 302 stations, clean, on-time, safe. Pay via T-money card (₩3,000 + reload at convenience stores) or contactless credit card (from 2023). Base fare ₩1,400. Taxis + KakaoTaxi (app) are honest + cheap. AREX Express from Incheon airport to Seoul Station in 43 min.

Ways to get around5

  • Seoul Metro + T-money

    ₩1,400

    Everything

    Base; distance-based up to ₩3,000.

    • 9 lines, 302 stations
    • English signage + announcements
    • Free transfers within 30 min
    • Busy 07:30-09:30 + 17:30-19:30 rush hour
  • KakaoTaxi (app)

    ₩8,000

    Ride-hailing

    Typical 5 km ₩8,000-12,000.

    • Fixed price
    • English UI available
    • Surge during rain + peak
  • Taxi (street hail)

    ₩4,800

    Traditional cab

    Flag-fall ₩4,800; ₩100 per 131m.

    • Abundant + metered + honest
    • Card payment accepted
    • Late-night (00:00-04:00) 20% surcharge
  • Seoul City Bus

    ₩1,500

    Off-subway routes

    • Covers spots metro doesn't
    • T-money works
    • Less English-friendly
  • AREX Airport Express

    ₩13,000

    Incheon airport

    Express direct; All Stop ₩4,150-4,750.

    • 43 min express non-stop
    • Every 20-30 min
    • Must book seat for express

From the airport

4 options · fastest 43 min · cheapest ₩4,750

  • AREX Express to Seoul Station

    Fastest

    Non-stop, 06:00-23:00. Reserved seat.

    43 min

    ₩13,000

  • AREX All Stop to Seoul Station

    Cheapest

    T-money card accepted; stops at Hongik Univ + Gongdeok en route.

    65 min

    ₩4,750

  • Airport Limousine Bus 6001 to Myeongdong

    Multiple bus routes direct to central hotels.

    75 min

    ₩17,000

  • KakaoTaxi from Incheon to Myeongdong

    Most expensive but door-to-door with luggage.

    70 min

    ₩85,000

Key distances

Realistic travel times between the places you'll actually go.

  • Incheon (ICN)Myeongdong

    Distance: 52 kmBy car: 60-90 min (₩85,000 taxi)By transit: AREX + Metro 60 min, ₩13,000 express
  • Gimpo (GMP)Seoul Station

    Distance: 18 kmBy car: 30 minBy transit: AREX 20 min, ₩1,400
  • MyeongdongHongdae

    Distance: 8 kmBy car: 25 minBy transit: Line 2 subway 25 min, ₩1,400
  • MyeongdongGangnam

    Distance: 9 kmBy car: 20-30 minBy transit: Line 4 → 2, 30 min
  • SeoulBusan

    Distance: 330 kmBy car: 4hBy transit: KTX high-speed train 2h 30m, ₩60,000

Practical

Know how Seoul works

Etiquette, money, a few words of Korean, safety and what to pack.

Seoul etiquette & payments

Do

  • Bow slightly when greeting or thanking someone — even small nod works.
  • Two hands for giving or receiving things (money, gifts, business cards) — especially with older people.
  • Remove shoes at homes + traditional restaurants + temples. Watch for step-up cues or shoe lockers.
  • Pour drinks for others with both hands (right hand pouring, left hand supporting the right forearm). Never pour your own soju.
  • Queue — Korean queues are orderly. Don't cut.
  • Respect elders — give up seats on subway, let them eat first at meals, use formal Korean to address.

Avoid

  • Don't write names in red ink (funereal).
  • Don't leave chopsticks upright in rice (funeral offering).
  • Don't touch the head of Buddha statues or monks.
  • Don't photograph military installations or DMZ without permission.
  • Don't blow your nose loudly in public — step to a bathroom.
Tipping
NO TIPPING. Not expected anywhere — restaurants, taxis, hotels, salons. Attempting to tip can cause refusal or confusion. Service always included.
Payments
  • T-money card or contactless bank card for transit
  • Visa/Mastercard universally accepted even at street food carts + convenience stores
  • Samsung Pay widely used by locals
  • Naver Pay + KakaoPay are local QR-based (foreign tourists can't always use)
  • Cash (KRW) useful at traditional markets + some older restaurants — carry ₩50,000
Connectivity
Korea has world's fastest average internet. SK Telecom, KT, LG U+ are 5G carriers. Prepaid tourist SIM at ICN Airport: ₩40,000-60,000 for 30-day 20GB. Free WiFi at every subway station + café + hotel.

Useful Korean phrases for Seoul11

  • Hello
    안녕하세요 (Annyeonghaseyo)ahn-nyong-ha-SEH-yo
  • Thank you
    감사합니다 (Gamsahamnida)kam-sah-HAM-nida
  • Excuse me (to get attention)
    저기요 (Jeogiyo)JEO-gi-yo
  • Yes / No
    네 / 아니요 (Ne / Aniyo)NEH / ah-NI-yo
  • Sorry
    죄송합니다 (Joesonghamnida)cheh-SONG-ham-nida
  • How much?
    얼마예요? (Eolmayeyo?)OL-ma-yay-yo
  • Delicious!
    맛있어요! (Masisseoyo!)MA-shi-suh-yo
  • Not spicy, please
    안 매워요 (An maewoyo)AN MEH-wo-yo
  • Water, please
    물 주세요 (Mul juseyo)MOOL ju-SEH-yo
  • Where is...?
    ... 어디예요? (... eodiyeyo?)OH-di-yeh-yo
  • Cheers!
    건배! (Geonbae!)GUN-beh

Safety in Seoul

Seoul is one of the world's safest cities — violent crime against tourists is extremely rare. Walk at 02:00 confidently.
  • Sudden demonstrations in central districts (Gwanghwamun, Seoul Square) can cause subway closures — check local news.
  • Avoid DMZ area discussion of North Korea publicly — can cause awkwardness.
  • Drug possession = severe prison penalty. Zero tolerance; don't even attempt soft drugs.
  • Drink spiking at Hongdae + Itaewon clubs — rare but happens. Never leave drinks unattended.
  • Scooter + e-scooter thieves on sidewalks increasing — walk with awareness.
  • Summer heat (July-August) can exceed 35°C with humidity — hydrate + shade.
  • Subway groping on crowded lines exists — women's cars available on some lines during rush hour.

What to pack for Seoul

Essentials

  • Comfortable walking shoes (Seoul is hilly + you'll walk a lot)
  • Warm layers (indoor AC aggressive + evenings cool)
  • Breathable clothing summer
  • Reusable water bottle
  • Portable charger

Climate

  • Apr-Jun: light jacket for evenings
  • Jul-Aug: breathable + quick-dry + umbrella for monsoon
  • Dec-Feb: warm coat + hat + gloves — can hit -10°C

Cultural

  • Smart-casual for fine dining or Korean restaurants
  • Sock-friendly (shoes-off culture)
  • Modest clothing for temples

Electronics

  • Type C or F plug (220V, EU-style)
  • Portable charger
  • eSIM or ICN Airport prepaid SIM

If something goes wrong

Emergency numbers in Seoul

Save these before you land. Tap a number to call from your phone.

Tourist helpline
1330 (Korean Tourism Helpline, 24h, English)

Hospitals3

  • Severance Hospital (English, Yonsei University)24/7

    50 Yonsei-ro, Seodaemun

    +82 2 2228 5800
  • Seoul National University Hospital24/7

    101 Daehak-ro, Jongno

    +82 2 2072 2114
  • Samsung Medical Center (international clinic)24/7

    81 Irwon-ro, Gangnam-gu

    +82 2 3410 0200

FAQ

Frequently asked about Seoul

Straight answers to the 18 questions first-time visitors ask most.

What is the best time to visit Seoul?

April-early May for cherry blossoms + mild weather. Late September-October for autumn foliage + crisp dry days. Avoid July-August (monsoon + 30°C+ humid). December-February is cold + quiet but cheap (hotels 30-40% off); winter sports enthusiasts can combine Seoul with ski trips to Pyeongchang.

How many days do I need in Seoul?

Four days for essentials: one day palaces + Bukchon, one day Myeongdong + N Seoul Tower, one day Hongdae/Gangnam, one day DMZ tour. Five-six days adds Gwangjang Market, Lotte Tower, and a day trip to Busan or Suwon. Seven days lets you add the K-pop company tour or hiking Bukhansan.

Do I need a visa for South Korea?

US/UK/Canada/Australia/Japan/Singapore citizens get 90-day visa-free entry. K-ETA (Electronic Travel Authorization) temporarily exempt for many visa-free nationalities through end 2025 (₩10,000 when required, 3-day approval online). Indian + Chinese + Vietnamese passports need a tourist visa — submit through Korean embassy/consulate. All arrivals need K-ETA (if applicable) or visa BEFORE boarding flight.

Is Seoul expensive?

Mid-range daily: ₩180,000-250,000 (~USD 135-190). Budget: ₩90,000-120,000/day. Luxury: ₩800,000+. Seoul is cheaper than Tokyo, roughly on par with Singapore, more expensive than Bangkok. Korean BBQ + street food are incredibly affordable; cafes + alcohol + Korean beauty products hit Western prices. VAT refund for tourists on purchases ₩30,000+ per store.

Is Seoul safe for tourists?

One of the world's safest cities. Violent crime against tourists is vanishingly rare. Solo night walks are genuinely safe. Drug laws strict (zero tolerance). Main risks: (1) scooter/e-scooter accidents in pedestrian zones (2) drink spiking in Hongdae/Itaewon clubs (3) occasional subway groping on crowded lines (women's cars exist). 1330 Korean Tourism Helpline is 24h English support.

Do I need to learn Korean?

Not essential. Subway signage + announcements + major tourist areas have English. Smaller restaurants + taxis outside tourist zones have limited English. Google Translate camera mode reads Korean menus reliably. Learn 5 phrases: annyeonghaseyo (hello), gamsahamnida (thanks), jogiyo (excuse me), eolmayeyo (how much), masisseoyo (delicious).

What food should I try in Seoul?

Korean BBQ (samgyeopsal pork belly or galbi short ribs at the table); bibimbap; kimchi jjigae; Korean fried chicken (chimaek); tteokbokki street food; gwangjang market bindaetteok + yukhoe; bingsu shaved ice (summer); jajangmyeon noodles; japchae. For the highest end: Jungsik or Mingles tasting menus (2-3 Michelin stars).

Is Seoul good for K-pop fans?

Yes — pilgrimage city. HYBE INSIGHT museum (BTS merchandise + company), SM Entertainment HQ tours, JYP Building, KPOP Culture Museum. Fan-meeting cafés around Apgujeong Rodeo + Gangnam. K-pop concerts regularly at Olympic Park KSPO Dome + Jamsil Arena. Myeongdong flagship stores for Big Hit, HYBE, SM idol merchandise.

Should I do a DMZ tour?

Yes — it's a unique geopolitical experience only accessible via tour operators licensed by Korean government. Full DMZ tour: Dora Observatory, Third Infiltration Tunnel, Imjingak Park, Freedom Bridge. JSA (Joint Security Area — Panmunjom) tour currently suspended since 2023 due to N-S tensions; check availability. Book 3-7 days ahead. Passport required on tour day.

Is tap water safe in Seoul?

Technically yes — Seoul tap water meets WHO standards + is heavily filtered. However, most Seoul residents drink filtered or bottled water due to aging building plumbing. Restaurants provide free filtered water. Bottled water ₩800-1,500 at convenience stores.

Seoul vs Tokyo — which should I visit first?

Both excellent for different reasons. Tokyo: older urban history + world-best food scene + more refined. Seoul: more energetic + cheaper (~30-40%) + better nightlife + K-pop culture. First-time Asia: Tokyo is easier for Western visitors (more English, less cultural difference). First time wanting unique cultural experience: Seoul. Ideal: both on a 10-14 day trip via 2h Seoul-to-Tokyo flight.

Can I travel from Seoul to Busan easily?

Yes — KTX high-speed train from Seoul Station to Busan in 2h 30m, ₩60,000 one-way. Daily flights also (1h flight, ₩80,000-120,000). Day trip is feasible but rushed; 2 days + overnight is ideal to see Jagalchi fish market, Gamcheon village, Haeundae beach. Many Seoul itineraries include 2-3 days in Busan.

What's Korean skincare and is it cheaper in Seoul?

Yes — Seoul is the global center of Korean beauty (K-beauty). Olive Young (Korea's Sephora), Innisfree flagship, Nature Republic, LANEIGE, Dr Jart+ all have flagship stores in Myeongdong with 30-50% below Western retail prices. VAT refund at airport on purchases over ₩30,000 per store. Popular: sheet masks, BB creams, sunscreens, lip balm.

Is Seoul kid-friendly?

Yes — Lotte World (amusement park), Everland (Korea's biggest theme park, 40 min from Seoul), Seoul Children's Grand Park, COEX Aquarium, N Seoul Tower, Trick Eye 3D Museum Hongdae. Subway has stroller lifts at major stations. Every restaurant has kid-friendly menus + high chairs. Korean families are enthusiastic about kids; locals will be patient.

What about K-drama filming sites?

Many! Nami Island (60 min outside Seoul — Winter Sonata); Garden of Morning Calm (Pyeongchang); Bukchon Hanok Village; Namsan Tower (lots of dramas); Gangnam-gu; Seoul Forest; Ihwa Mural Village. K-drama tour packages from Seoul include transport + guide to popular sites. Search "Seoul K-drama tour" for current options.

What should I avoid in Seoul?

Avoid: buying North Korean imitation currency/passport at markets (illegal); taking photos of DMZ soldiers without permission; drinking on Namsan summit (banned); aggressive Myeongdong skincare vendors (30-60% markup); late-night Hongdae bars pushing unlicensed alcohol (drink-spike risk); Itaewon Halloween crowds (2022 tragedy); ride-hail drivers who insist on cash-only (tax-avoidance scam).

Is the night subway worth it?

Seoul Metro runs until 00:00-01:00 depending on line. After 23:00 some stations close early. Weekends have extended hours on certain lines. If you're partying past subway hours in Hongdae/Itaewon/Gangnam, KakaoTaxi is reliable + metered. Night buses (yellow) also run 00:00-05:00 on selected routes — ₩2,500 with T-money.

How much do I tip in Seoul?

NOTHING. Korea has no tipping culture. Restaurants, taxis, hotels, salons, guides — don't tip. Service is included. Attempting to tip may be refused or cause confusion. This is liberating after Western or US travel.

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